Meet the Contributor: Joanna

a glimpse at new gear – Run: Reflective Jacket

A Vancouver winter is made up of a whole lot of rain, short dark days and really long nights. We designed the Run: Reflective Jacket with these conditions in mind. The reflective, four-way-stretch iLUminate fabric gives us the freedom to shine bright and move without restriction. Power Luxtreme™ fabric cuffs and collar, music storage and bonded […]

a glimpse at new gear: all sport bra *heart rate monitor

WHY WE LOVE THISListening to your body when you are training and racing can be key to preventing injury and maximizing performance. Training with a heart rate monitor can help you strategically adjust speed or power, maintain pace and prevent overtraining. Instant, real time feedback during a workout can be the difference between burning out […]

glimpse at new gear: uba hoodie special edition*lux

WHY WE LOVE THISWhen cold weather reality starts to sink in and you are looking to fight the chill, smart and multipurpose layers are always the right choice. We developed the Uba Hoodie SE*Lux with a patented Luxchange™ collar that can be zipped easily in and out – leaving temperature control in your hands. Strategically placed […]

a glimpse at new gear: shall we chalet?

WHY WE LOVE THISThere is (almost) nothing I love more than a little Après. Play days in the snow and long fun-filled nights? Sign me up! This winter we focused on designing gear that could take us from mountain adventures to fire-side festivities and everything in between. Here’s a behind-the-seams look at a few styles […]

a glimpse at new gear: flip but no flop tank

THAT’S WHAT SHE SAID Can you tell us about your own experience with inversions and how it inspired the design of this tank? Getting into Form Stand or Handstand pose requires deep breathing and focus. I have been practicing yoga for 14 years and I still can’t do a handstand without support. I designed this […]

a glimpse at new gear: run layering systems

WHY WE LOVE THISWinter running means different things to different people. Having lived in Toronto and Vancouver, I get that it’s not the same for everyone and gearing up for a run can be a complicated affair. This winter we designed functional layers that easily adjust to changing conditions so we can choose our own […]

a glimpse at new gear: set the barre

WHY WE LOVE THISBarre inspired classes can be a great compliment to your run training or yoga practice and an awesome excuse to escape the cold. My favourite part of the class is feeling like a ballerina (if only for a few seconds) when I pop my leg up on the barre. We caught up […]

run pant rundown

WHY WE LOVE THIS “It’s slowly getting a little colder every day and, for me, that means it’s time for run pants. This winter we focused on developing new fabrics that feel warm but light, strategically placed fabrics that solve for splashes and chill, as well as reflective details that won’t leave us looking like […]

say hello to the new scuba hoodie *stretch

Allow us to formally introduce you to the Scuba Hoodie *Stretch. This is the newest edition in the continued evolution of the Scuba. Don’t worry – it will still feel like a warm hug on a cold day. Here are some of the reasons we love this new hoodie.   why we love this A […]

a glimpse at new gear: spin it to win it

WHY WE LOVE THIS “The weather is changing and that means we are taking our ride inside. Although I’ll miss the fresh air, I’m happy to ditch my helmet hair and I’m always up for a good playlist (bring on that ’90s techno). Our designers made this gear to keep us covered and cool because […]