bmo marathon cheer squad



lululemon cheer squad urgingon the runners

26 miles of pavement pounding can be a daunting prospect, so when our friends set their minds to completing Vancouver's recent BMO marathon we were determined to support them. "When someone's cheering you on and telling you, 'you can do it,' it shuts up the little voice inside your head that's telling you otherwise," says Matt Corker. As runners approached our cheer squad it was great to see heads come up and smiles come out.

lululemon cheer squad urgingon the runners

lululemon cheer squad urgingon the runners
Matt Corker - Leader Development AdvisorCaroline Nybo - Store Manager, West 4th

lululemon cheer squad urgingon the runners
Deanne Schweitzer - VP of Brand

Congrats to all of you who completed the marathon (and the half-marathon). We're already starting to think about NYC and the fall races (though we're planning to enjoy summer too). Time to hone our sign-writing skills.

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5 Comments »


Thanks for being out there Lululemon! I wasn’t the fastest (far from it), but I knew where you were. By the time I was coming back from Jericho I knew that I’d need your support at the Burrard Bridge and you didn’t disappoint! Keep up the good work! BTW, I love that top sign. :) I didn’t see it, but may have to steal it for the next race I watch!

Comment by Alanna — May 9, 2011 @ 1:26 pm


Two weeks ago I was running the Orange County Half Marathon, it was hot, dry, windy and a hilly course. I was having one of my worst races possible and the crowd support was lacking. Somewhere between mile 11-12 I saw some of the best inspirational signs I have ever seen in a race. Then I realized it was the girls from the Lululemon store. Their cheering and signs helped me so much and gave me that extra push to keep running towards the finish line. Thanks Lululemon for supporting the runners in the community!

Comment by Darra — May 10, 2011 @ 3:09 pm


BEST SIGNS EVER.
My favourite: “Toenails are for sissies” – so painfully true!! Thanks for the cheers and being out there. It was wicked!

Comment by sarah — May 11, 2011 @ 8:47 am


I was so thankful to have your support during the BMO Marathon! I swear it was the cheering from all of you that helped me finish at a way better time than expected – well, that cute, white, flouncy run skirt you donated to me MUST also have had an effect on my running powers! I have been playing and sweating in the Lululemon brand since your start, and was recently impressed by your outgoing, unpretentious, happy sales people and cheer team in Vancouver. Thank you for not only providing long lasting and good looking clothes but for also being joy and delight in the store and on the sidelines. You are the best! xoxoxoxo

Comment by Rachel — May 11, 2011 @ 7:41 pm


I didn’t run BMO, but I ran full marathon this weekend in my hometown and I can’t thank the volunteers and cheering sections enough for the motivation! I had to dig deep on the last 10km, but the support from random strangers was incredible. I got high-fives from kids, a gentleman ran beside me in his flipflops for a few hundred meters, trucks honked and drivers waved (and not with one finger, either!), road-side signs read “Do your feet hurt from kicking so much ass??” and the comeraderie was so critical to me crossing that finish line. Thanks to everyone who cares enough to shout “you can do it!” In the last few km’s it helps remind me that I can when I was just starting to doubt myself. AWESOME!

Comment by Amanda Blaine — May 17, 2011 @ 11:24 am


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