love your body

The human body is beautiful. It curves; it moves; it’s soft; it’s strong. It should be celebrated in all its forms.

love your body

I don’t know the what, when, where, why and how, but, somewhere along the line, we were told that our bodies weren’t good enough. We were told that we should cover-up, hide from the world, if we weren’t a certain body type. Well, forget that!

love yourself

Far too much emphasis is put on what other people think. The emphasis should be placed on how you feel. We work out to build confidence and feel good about our bodies. Why don’t we celebrate what we work so hard for?

yoga clothing from lululemon

I am not a size two. My stomach does not lie flat, my thighs are bigger than they used to be, and my shoulders are broad. But that stomach supports me in plank pose when my yoga instructor decides we should hold it there for three minutes. My thighs power my legs as I dodge tree roots and rocks when sprinting through mountain trails. Those broad shoulders of mine propel me along length after length in the swimming pool. I work hard. And, if I want to wear a sports bra while I’m out for my morning run, I’m going to, and I don’t see why anyone should have a problem with that.

There’s no size restriction on beauty and confidence. Dare to bare a little skin. Show off your muscles, your curves. Wear that sports bra and those short shorts.

yoga top from lululemon

Don’t look to others for approval. Be the confidence you’re searching for.

Love your body.

read more related posts:


This is an amazing entry, Laura – thank you for the reminder! :)

Comment by Laura — August 26, 2010 @ 9:52 am

Laura, thanks for this. Awesome post!!

Comment by lesia — August 26, 2010 @ 10:28 am

I needed to read this! Often I pass on baring any part of my body(even if my shirt rides up a bit in yoga I quickly hide it) but I’m proud of my body! It supports me and I should support it right back. Thanks for the lovely reminder. :)

Comment by Katy(Balanced Foodie) — August 26, 2010 @ 10:42 am

Love this post Laura! It’s something we need to constantly be reminding ourselves and correcting our inner dialog about our own bodies.

Comment by Paula — August 26, 2010 @ 10:46 am

Excellent post and a great reminder, but why doesn’t lulu offer things in a size bigger then 12. My body is beautiful and on the road of improvement but I can’t flaunt it in lululemon apparel. I love my curves and just wish I could show off my booty in a pair of lulus with one of your hoodies. Sigh, back to the gym…I’m almost in lululemon shape

Comment by Kris — August 26, 2010 @ 11:15 am

Such an inspiring post!

Comment by Kara — August 26, 2010 @ 11:26 am

Great post, conflicting images. The accompanying pictures show items available only up to a size ten. I will love myself and flaunt myself, when I scan squish my size 12 torso into a size 10 top.

Comment by sweatyogi — August 26, 2010 @ 11:30 am

This was an amazing post. I loved it. Coming from someone who has struggled with weight issues reading something like this really hits home with me. Makes me realize that life is more important than a number on a scale or what size pants we wear. Its about being proud of who we are and the body that supports us. Thank you for the reminder :)

Comment by Km — August 26, 2010 @ 12:02 pm

Hi Kris!
We appreciate the body in all its beautiful forms. Our size run goes from sizes 4 to 12 with a few items also offered in 2 and 14. We want to encourage health and wellness at any size!

Hi sweatyogi,
Many of the items shown do come in size 12! These are images from our ambassador summit in Vancouver. Our ambassadors come in a whole range of body types and sizes. The Scoop Neck Tank (, for example, comes in sizes 4 to 12.

Comment by Laura M — August 26, 2010 @ 12:20 pm

I totally agree with Kris and Sweatyogi,
I am a yoga teacher who is so not a size 2 actually I wear a size G in the chest and I agree that Lullelemon says they support all sizes but in the store you can rarely find a size 14 and most times a 12 is hard to find as well.
I wish that you guys did more to service all sizes!
great post though and dont mean to sound like a debbie downer@!

Comment by Jenny — August 26, 2010 @ 12:34 pm


Comment by Alexis — August 26, 2010 @ 12:42 pm

Interesting statements from a company that doesn’t offer larger clothing, and uses tiny skinny models for all of their photos.

I’ve also heard many comments from friends who are ignored in the stores because they don’t fit the lulu image…

don’t get me wrong; I love your stuff and I wear a lot of it, but I think maybe there’s a need for a reality check. You claim to love all types of bodies, but limit your clothing to certain types and sizes. :)

Comment by Holly — August 26, 2010 @ 1:04 pm

I like the idea but the images do not reflect the message. If it really doesn’t matter our size or shape then why are all the models tiny?
thank you for the beautiful message but this contradiction came to my attention.

Comment by Lauren — August 26, 2010 @ 1:10 pm

I still waiting patiently for the LuLu desionmakers to hear from us size-14-on- top-size-16- on- bottom who already love our bodies. Indeed it will be jubilee celebration time when I can walk into a Lululemon’s and have a plethora of colorful clothes from which to pick. :D

Comment by Jayne — August 26, 2010 @ 1:11 pm

Love this article. Btw what are wunder unders?

Comment by chika — August 26, 2010 @ 1:13 pm

I have to agree about the sizes that Lululemon sells and the contradictions in the pictures. I have commented on the size issue before and have gotten the same answer as was posted here. Hopefully if we keep saying something, we will see bigger sizes. Go Girls!!

Comment by BosuBandit — August 26, 2010 @ 1:36 pm

Thank you for this beautiful post! I ran a half marathon in San Francisco on 7/25 and after I got back I had a ton of stress in my life and felt physically exhausted after a season of heavy training. I have been eating more than normal and feel “fat” even though I am not. I have totally been beating myself up and almost hiding from people I know – out of fear of judgment. But it is no way to live! Thank you for reminding me of the truth! I needed to hear it!!!

Comment by Lindsay — August 26, 2010 @ 1:40 pm

This post was amazing to read and great timing for me – I’m prego and loving it but sometimes the idea of a “perfect body” creeps in even now. This post made me smile and turn-around my negative thoughts.

Comment by Brit — August 26, 2010 @ 1:41 pm

This is a great article, and yet I feel perhaps lulu does not reflect it in their clothes and sizes. Recently I went shopping with my mother in Calgary– a young, fit, active 50-something who walks daily, bikes, and attends yoga weekly. She was quite disappointed to find the smallest size available in any light jacket was a 12. So if we are to embrace our curves.. why is this our last option?

Comment by Katie — August 26, 2010 @ 2:04 pm

Great post, but where are the pictures to match. All of those woman look very toned and very fit. Your pictures should match you statement.

Comment by Amber — August 26, 2010 @ 2:05 pm

Beautiful message but then why are the pictures that accompany it of small pretty people? Your ambassadors in the pictures are NOT all different sizes unless you count extra-small and small as two different sizes. I love your clothes but I have to admit I have a hard time with tanks because they don’t have many 12s and NO 14s. The pants are easier to fit and have lots more choices.

Comment by Kelly — August 26, 2010 @ 2:11 pm

Yet all of the women in the pictures you posted have beautiful skinny bodies….what message are you really sending? You’re saying one thing, but showing another.

Comment by Jennifer — August 26, 2010 @ 2:14 pm

Thank you for reminding us of this simple truth. We need to celebrate the hard work we put in to feel confident and beautiful but also remeber that we are perfect just the way we are. I try to say it everyday ;)

Comment by Natalie — August 26, 2010 @ 2:41 pm

Great post! Too bad Lululemon doesen’t support the philosophy by producing all of its clothing in all sizes. Why don’t your boogie shorts go above a size 8?

Comment by Lee — August 26, 2010 @ 2:44 pm

I agree with those above who noticed that the photos posted with this article don’t really match the subject of the article itself. As a large lady myself, I’m disappointed that my size is given some rather cliched lip service in this article, but my size is obviously not the size desired by Lululemon. I’ve yet to see a customer service rep close to my size, none of the catalogue models are my size and none of the people in the photos above are close to my size. Instead of just writing about how important it is to love our bodies, no matter what size, perhaps you, Lululemon, should illustrate your love of women of all sizes.

Comment by Chantel I. — August 26, 2010 @ 3:04 pm

I always have to remind myself that I don’t have amazing abs anymore, but I have amazing kids! And beneath the little bit of flab my core is stronger than ever :)

Comment by Nicole — August 26, 2010 @ 3:23 pm

Laura, your words are inspiring! I read the couple of lines of the sneak-peak (no pun intended) and immediately clicked on the link to read more.

I was unfortunately disappointed to see the same pictures. I did not see any pictures depicting different body types, different sizes, and especially what the fashion industry would call XL sizes. As a 5’8″ tall woman weighing at 190lbs, I could not, did not, recognize myself in these pictures. I never recognize myself in any of the pictures that each of the stores post on FB when they promote new arrivals. It is usually the typical size 6 or 8…

I am confident in my skin. I am in love with my body. It has been through burn-out hell and back. I have lost a mere 20 lbs and am in no rush to lose more. I know I will get there, not to fit a model’s size, but to feel and be healthi-er.

I wish. I encourage. I need to see real women and real men in photographs and photo shoots. The words would, then, be emPOWERing.


Comment by Exuberant Ivana — August 26, 2010 @ 3:26 pm

I used to fixate on my stomach and how it was still squishy and still bigger than I’d like no matter how many miles I ran. The other day a new friend saw me wearing heels and a skirt and commented that I had the best legs he’d ever seen. I was floored! I had spent so much time worrying about hiding my stomach I never thought about the legs that have been carrying me all those miles. I now love my legs (and I’m learning to love my stomach) and I try not to get blindsided by the negative.
Love what you’ve got!
Thanks lululemon!

BTW: If Enid is reading, I ran my first ½ marathon back in February with my brother/hero/best friend as my coach since he was injured. However, we’re currently training together (he is healthy and happy again) for my second (his third) ½ marathon in November!!

Comment by Katie — August 26, 2010 @ 3:31 pm

Thank you, thank you, thank you!
I bought the knock out shorts last week, and wore them to Body Combat this week for the first time. For the first 10 mins of class, I was pulling at the bottom of them, embarrassed that anyone notice my inner thighs rubbing as I worked. I let it go after a while, but you can be sure that the next class I go to, I will wear them with pride!!!!
We all need a reminder now and then to let go and be proud!

Comment by Alisha — August 26, 2010 @ 3:44 pm

I have noticed at my local yoga studio that so many beautiful women wear a long pants and still cover so much of their bodies. I feel like a part of yoga is being comfortable in your skin where ever you are in your journey. I wear my tiny lulu shorts and go against the grain there. I wish that more women would embrace their skin in yoga no matter what it looks like! It’s an expression of freedom and we deserve it!

Comment by carley — August 26, 2010 @ 3:46 pm

Great Post – but I have to agree on the sizes. I work out all the time, and love lulu’s style, fabrics but not always the fit….please consider expanding some of your sizes a bit more.

Comment by Meghan — August 26, 2010 @ 4:02 pm

I smiled when I saw the title of this post. I was kinda bummed that all the photos in it are of ripped yogis. But, I appreciate this message very much and want young girls to be proud and happy of the skin their in : )

Comment by ashleigh — August 26, 2010 @ 4:19 pm

so… if all sizes should be celebrated what size is the max available in lulu’s clothing again?? Not sure it’s all encompassing. Nor are the images you used for your article. Just sayin

Comment by jenn — August 26, 2010 @ 4:44 pm

AMAZING!!! I love Lululemon!! I think they use tiny models because Lululemon is designed for athletic/workout/yoga use. I frequent the gym,yoga studio,and pool often-I can’t say that I have ever seen anyone over a size 8 (approx) wearing lululemon. I would think that it is because the material “hugs” the body.. I used to be over weight and I was not okay with my “rolls” hanging out for the world to gawk at. Ehh I especially hated compacting myself into teeny outfits! NO way!! Give me the sweats and old TEE for those days!

Comment by NMurray — August 26, 2010 @ 4:48 pm

Sorry but fat people are in denial if they think it’s attractive to show their rolls, stop rationalizing on why it’s okay to reveal some skin when you’re fat!

Comment by Mike — August 26, 2010 @ 6:23 pm

When I first read this post I thought, “Yes, this is great. We really need to all be thankful for what our bodies do for us.” Then I read the comments and realized that many of these women are right. I am a petite gal, so I haven’t had to deal with not finding a size that fits, but I know that women come in all sizes and have a couple of very close friends who have come along with me to lulu and had to just sit in the chair waiting for me to finish. They should be represented too! So thank you to all the women who commented before me and opened my eyes to the issue.

Comment by elliebelle — August 26, 2010 @ 6:35 pm

I too am bothered by the beautifully written message and the perfect images. AMBIGUOUS to say the least.

Comment by lisa — August 26, 2010 @ 7:27 pm

I love the comments and discussion that have been created because of your beautiful posting. I am reminded that it really isn’t about the SIZE at all but the feeling and confidence that can be created when you celebrate your body. I just so happen to be rocking the tight wonder unders as we speak!

Comment by Laura — August 26, 2010 @ 9:53 pm

I love the idea od this post, yet I shop at lululemon – why can’t larger sized girls fit into these clothes? Also, the pictures are beautiful, but all of those pictures are of beautifully fit women! Seems to be a double message here….

Comment by Sarah — August 26, 2010 @ 10:22 pm

To Jenny — I would love to know where you teach yoga. As a large chested woman myself, I often feel awkward in some of the poses and in fact many (such as child’s pose) simply don’t work for my body.

Comment by lovelulusometimes — August 27, 2010 @ 4:19 am

I find it so frustrating when I read all these comments about woman wanting bigger sizes. In most situations, size 16 is not a healthy size, and why would a company which supports and promotes health/fitness accommodate people who are not choosing it. If you really think about it, they are not leaving these people out, they are incouraging them to take responsibility, work hard and not waste there money… b/c honestly, if you’re working hard and changing your life… you won’t be a size 16 for long!!

Comment by Marie — August 27, 2010 @ 11:49 am

The point is, you should love your own body. But don’t expect the rest of the world to love it for you.

Comment by carolyn — August 27, 2010 @ 11:20 pm

omg people. seriously. enough whining about the pictures.

don’t you get it??

you’re missing the whole point.

love yourself. no matter what.

the words and photos in this post are purely inspirational.

ps. i’d bet you any money that all the people in this pics probably have their own insecurities and hang-ups too, so get over yourselves and just give yourself a little TLC!

Comment by sarah m. — August 29, 2010 @ 1:40 pm

Such beautifully written words, written from a place of ownership! I LOVE IT!!!!! It would be a sad Earth to see every human being looking the same size and color…..we might accidently run into each other more often.

I love what lululemon stands for and the message it sends out to us all! Keep up the good work….I can’t stop reading these posts! So inspiring! Great blog writing!

Comment by Michele — August 29, 2010 @ 5:04 pm

I’m a size 12/14, 38D right now.

I recently went into a lulu store and while I was frustrated that there weren’t more cute things available in my size, I definitely saw it as motivation to continue in my journey towards a healthier me.

The one thing that was disappointing, and what someone mentioned above, is the attitude of employees toward me. Luckily I was with a friend that has been through the journey (losing around 90lbs, I think) and she was very helpful when the tata tamer couldn’t tame my tatas. However one employee made me very uncomfortable with her disproving glance. I bet she didn’t even realize she did it. Le sigh.

Comment by RL — August 30, 2010 @ 9:30 am

This article made me think. It doesn’t make any sense, since, as many others have stated, the sizes go only up to a 12/14 and are a small fit at that. I love the clothes, they are of great quality, comfort(so I’ve been told), would love to wear them on my workouts. I see people often so badly want to wear your stuff they squeeze themselves into unflattering sizes. It would be so nice to find quality fitness wear while getting fitter/losing weight. I’m thinking these smaller sizes are only offered because lululemon wants to portray a certain image, which is absolutely their right, but don’t say you support all body types. I am strong, do yoga and kickbox and getting fitter by the day, I’m not sure if I can’t have these great items on the toughest part of owning my fit life I’ll want to have them later? I too have been treated rudely in one of your stores, ironically there to buy gifts…I left the store without buying. Please truly support the world in getting fitter, having quality fitness wear, while looking great.

Comment by Tammy — August 30, 2010 @ 9:39 am

This is beautiful! We all need reminding sometimes!

Comment by LJ — August 31, 2010 @ 3:53 pm

Thanks for the story and for showing all the perfectly fit bodies that need no improvement whatsoever to go with it.

Comment by Tracy Walton — August 31, 2010 @ 9:03 pm

I love yoga. Over the past three years it has changed my life, and I feel better at 40 then I ever have before. I go to classes several times a week and practice faithfully at home. Yet, I don’t fit the yoga mold, I am undeniably plus sized. So while I feel I am living a yoga life, I cannot do it in the same way I see those around me. Now fortunately I am at place where that doesn’t matter, and I don’t let it stop me, but there are definitely days that I feel embarassed in my cheap, ill-fitting, non-yoga friendly fat girl sportswear when I am in a studio where literally everyone else is wearing lululemon. What does lululemon have to offer me? A head band. Yup. A headband. That is it. The message of this article is great, but as stated in numerous other posts, it is not reflected in your products or the atmosphere of your stores. We may not be on your radar, but there is a community of active, plus sized women who would be willing to invest in great clothes that fit us! Thanks.

Comment by Laurie — September 1, 2010 @ 6:10 am

I find it funny that some people are saying the employees gave them disapproving glances. My experience at my local lululemon couldn’t have been better, the women there were willing to help, very positive, and were excited that I was excited that I found things I loved there. I’m hardly skinny, at least not that I can see, and I’ve been at the point of being obese and I’ve worked hard to come to body acceptance, and it’s still a journey. I think a lot of times people come into the store thinking they’re not going to fit into the clothes and you unknowningly don’t give off a warm presence and that doesn’t really pull people towards you to help you… I hope all that made sense.

Either way, the point of this post in general is body acceptance and loving yourself no matter what you weigh/what you look like. I’m a curvy girl and I put my butt into the wunder unders and the polo pants. They’re tight and grab my curves and I love it. :) If someone doesn’t like how they look on me they don’t have to look.

Comment by Shauna — September 1, 2010 @ 8:06 pm

I – in all my *gasp!* size 16 glory – have been ignored by multiple staffers when I dared enter the story looking for a bag I saw on the website. I didn’t have the audacity to think I’d find clothing in my size, but that didn’t matter: ignored all the same.

Comment by chan — September 3, 2010 @ 9:31 pm

Thank you for this sweet, simple, to the point, and “heck yeah you’re right!” post. I was feeling down about my body today and just feeling like the wrongs are outweighing the right, so thank you for this nice pat on the shoulder to say “It’s alright. Go get ‘em.”

Comment by Louise — September 5, 2010 @ 2:17 am

Today I had my first experience with your stores while shopping in Georgetown Washington, DC. What enrages me is that your stores don’t offer all body types a chance to have well made athletic clothing that they can live an active lifestyle in. With major health concerns as of late with our nations ever growing fear of the so called ‘obesity epidemic’ wouldn’t giving access to your store be the first step in having a healthier nation? How do people expect others to gain healthy and active lifestyles without the clothing to do it in?

The other issue with your lack of size diversity is why you would only offer up to a size 12 when that is smaller than the average female who lives in the US. The majority of women are size 14, and larger sizes that than are so under represented with clothing manufacturers that they will more than likely flock to any store that offers them well made clothing no matter what the price.

On your main page you have a post about loving your body which reads, “The human body is beautiful. It curves; it moves; it’s soft; it’s strong. It should be celebrated in all its forms.”
Certainly with your lack of size diversity you mean all of its forms up to a size 12, am I correct?

Comment by Fat Waitress — September 5, 2010 @ 5:18 pm

So what you’re saying is “Love your body… but not unless you’re skinny enough to fit into our clothes.”

Don’t fat women also deserve to be fashionable while doing down-dog??

I guess not. Thanks Lululemon!

Comment by Jean — September 5, 2010 @ 6:35 pm

Lovely post. The pictures don’t bother me as much as the fact that 90% of the people in my yoga classes, including myself, won’t be fitting into your products any time soon.

Comment by Christine — September 5, 2010 @ 6:56 pm

How hypocritical. Your stores do not follow the philosophy you claim to follow.

I celebrate my body, move my body, and cherish my body every day by practicing yoga for at least 60 minutes a day. I ride 100+ miles a week on my mountain bike, most off-road. But MY size is not acceptable to lululemon.

You say, “There’s no size restriction on beauty and confidence.” Yes, but there ARE size restrictions in your stores — no one larger than a size 12 is welcome. And you know what? You can be fit and beautiful and larger than a size 12. But lululemon clearly doesn’t believe that.

Do you have any idea how difficult it is to be larger than is acceptable by society and still practice yoga in public, still run in public, still go to a gym, still ride a bike? I’ve been told by staff at a gym that I should lose weight before I come back to work out. I have been told by a yoga teacher that I should lose weight before trying to practice. I’ve had people “moo” as they drive by me while I’m riding my bike, heard things like “Hey, fatso, lose some weight!” as I ride down the road. And still I ride, but it takes 400 times the effort of will do do it at my size than it did when I was a size 12, and not because of the extra pounds on my frame.

So go congratulate yourselves on trying to help people with already acceptable but not quite perfect body sizes feel slightly better about their bodies, while perpetuating society’s condemnation of larger bodies and making it even more difficult for people to be healthier at their current size. Lululemon is part of the problem, part of what makes it more difficult for people to get healthier right NOW, not after they magically change their body shapes beforehand.

Comment by Maura — September 5, 2010 @ 9:06 pm

Hey people :)

Sorry to hear about the bad experiences some people have had with lululemon or with rude people.

As someone who recently lost 30 pounds, I actually found lulu employees really helpful! When I told them I was buying pants as my 10 percent reward (losing 10% of my body weight) they were really jazzed! They told me they hoped I would get another pair when I lost another 10 pounds (my next goal) and were really kind.

I think that they are saying you should love and cherish what your body can DO for you. They move us and support us and keep us going. However, they are an active company and support healthy body weights. Just because the average person is a size 14 doesn’t mean thats okay or healthy.

Lastly, the pictures are of the woman who wrote the article. She’s saying she doesn’t feel like she is okay, but then she realizes that she is strong and doing all this great yoga stuff. Thats why there aren’t all different shapes in the pictures – its her!! Her feeling good about herself :) I’m pretty sure anyways :)

Comment by residenceLayabout — September 8, 2010 @ 8:10 am

Hi residenceLayabout!
I’m really happy to hear that you’ve had great experiences with our educators, and you definitely tapped into my sentiment that you should love your body for what it is and what it can do for you.

I’m very flattered that you thought these pictures were of me, but these were actually taken at our recent Ambassador Summit in Vancouver! I admire our ambassadors for their strength and dedication, and wanted that strength to come through the photographs.

Comment by Laura M — September 8, 2010 @ 2:10 pm

if i’m a size meduin in most sweaters what size should i order my sweaters in?

Comment by natashia — September 24, 2010 @ 1:49 pm

Hey Natashia,

A medium usually corresponds to a size 8 in our sizing. Check out our size chart for more information: In the future, you can also direct these kinds of questions to our facebook wall (, or you can call our Guest Education Centre at 1.877.263.9300, option 2.


Comment by lululemon athletica GEC — September 24, 2010 @ 2:52 pm

I agree with what the posters are saying who are aggravated about the contradictions inherent in the message in this post, the accompanying photos, and the product available for your customers. I also think it is telling that none of the people who asked questions in these comments received a response within the comments if they acknowledged that they are above a size 12. I interpret that as meaning – we don’t care, you’re not our customers anyway. Am I incorrect in thinking that this is the case? Alas, I feel my question will go unanswered unless I indicate my intent to spend money in your store some time soon. And, btw, commenters, being above a size 12 does not automatically place you in an “unhealthy” category any more than being below a size 12 does. Seriously. Try reading some original research about the “obesity epidemic” actually undertstanding what you are reading, and then commenting. Hilarious.

Comment by Seriously? Seriously. — October 2, 2010 @ 10:22 pm

Thank you so much for that ! It’s a beautiful entry and totally a reflection of what I need to do . I’m not a size 2 I’m a 10-12 by thanks to this I’m going to wear my spandex when I play school volleyball !!

Comment by Jess — January 26, 2011 @ 4:28 pm

Wow! Laura you really stirred up the hornets nest-I just had to ad my 2cents worth. For the record – I am not what you would call ample and never have been. Also I hope never to be so I cannot fully understand what it is like.

To those that found the staff in lulu lemon ignored you-did you try to talk to them by confidently saying hello as you entered the store with your head held high? I would guess not. Conversation is a two way street and starts before either party in the conversation even takes breath to speak. To me it is about confidence regardless of your appearance. Confidence exudes from the person who is comfortable with who they are and what they look like-it shines from their eyes and from their bearing. They are more approachable and more people do talk to them. By the same token if someone is not comfortable with who the they are and how they look that too will show and they will not be approachable and it will be harder for people to talk to them.

As for the clothes sizes I don’t want to wade into that debate too much except to say sporty clothes look good on sporty people. Use stores like lululemon as a reward like residenceLayabout and reward the fact that you have lost weight with better clothes. Don’t bring down such a good message by complaining that they don’t make athletic clothes big enough for non-athletic people-wear clothing appropriate for your body.

Great message Laura!

/end comment

Comment by Ben — February 11, 2011 @ 7:36 pm

I wear Lululemon 14 and finding them is a challenge. The only reason I entered the store was because I had received a large gift certificate. I received another gift certificate for Christmas and have been dreading returning to the store… for over 3 months. Last time, I gave the partially unused card to my size 6 daughter who was thrilled. There is this notion that “spandex is a privilege.” I can agree with that and yet we are talking about Exercise Togs!!! I think management at LLL has decided that they do not want “their precious” logo on overweight women… as a way of “protecting their brand”. I do not believe they are interested in women improving their health thru exercise. Perhaps it is time to organize some boycotts in front of their stores demanding larger sizes?

Comment by Ginger — April 9, 2011 @ 10:06 am

PS: I wear my LuLuLemons only to yoga class where they are so much better than what I had been wearing. I go to yoga class 2-3 times a week. In the 3 yrs I have been doing yoga, the % of people wearing LLL has increased dramatically. It is time for a greater selection in larger sizes.

Comment by Ginger — April 9, 2011 @ 10:15 am

lululemon says: love your skinny body. your pudgy body, not so much! or, your tall and stacked body. thanks for that.

Comment by smartygirl — May 9, 2011 @ 7:10 am

Being from Vancouver, I hold a warm spot for lulu lemon and was pleased when it expanded into the US where I now live. Being a size 14 and 5’10″ I have always been ignored and sneered at by lulu lemon staff (in both countries) when I browse. My 13 year old daughter is 5’6″ and now in women’s sizes and I recently bought her a pair of yoga pants for a long trip to Europe. It was funny how walking into a store with the “right” size customer in tow changed the sales clerks’ attitudes. Now they pay attention to me as the mom with a “right” sized person to buy for. My daughter doesn’t realize that I don’t fit into lulu lemon or that I have been ignored for so many years. I didn’t realize how unwelcome I felt in lulu lemon until I saw how the attitudes changed when I had her in tow.

Comment by Margie — August 11, 2011 @ 10:07 am

Please show this spirit in your sizing. I can wear your pants and love them but I have a long torso, broad shoulders, and a large bust. With my frame I would seriously have to be underweight to fit in your tops! Even when I was very thin and in amazing shape my bust would have never fit in one of your tops. That’s ridiculous! I’m not planning on buying anything more from lululemon because I feel your sizing tells women that unless they fit the cookie cutter shape, they aren’t good enough. Well, I am good enough and smart enough to spend my money elsewhere! It’s too bad because I think your stuff is cute but it’s hard to find value in a company who doesn’t value me.

Comment by Merna — November 29, 2011 @ 8:27 pm

sooo – lulu lemon no longer carries sizes 14 and 16 . . . good thing I bought a pair of pants when they did.

How can they possibly think that this is a “good” decision – were they making too much money?


Comment by taisha — November 30, 2011 @ 6:00 pm

To everyone who is saying that it’s not right or healthy to be above a size 12 needs to realize that unless they are someone’s doctor they can not possibly know how healthy they are. I personally do love lululemon clothes but I do find it upsetting that they only carry to a size 12, not because I need a bigger size ( I wear a 8) but because I know girls who would like some well made work out gear that are bigger than that and who are in better shape than most people I know. I have a friend who is a size 16/18 who is one of the healthiest people I know, she eats healthier and moves her body much more than the average person( and much more than me!) however if you looked at the two of us most people would assume I’m healthier. This is because people think they can tell how healthy a person is by looking at the, which in most cases just is not true. Also some people are just never going to be a size 8 or 10, just like I’m never going to be a size 2. So while I agree that being overweight and unhealthy is bad, so is being of normal weight and unhealthy, or underweight and unhealthy. The focus should be on health and not size, and realizing that you can’t judge how healthy a person is merely by looking at them

Comment by Elisabeth — January 16, 2012 @ 7:53 am

I’m an avid kayaker and cyclist. My body can bike 100 miles in seven hours. While I see some of your items might be useful to me in my active life, I will never fit into size 12 tops as I have kayaker shoulders and wear a 36F bra. Mike can go stuff himself in a juicer if he thinks that my breasts are “rolls of unattractive fat” … except nobody likes hate juice.

Comment by forsythia — January 23, 2012 @ 1:55 pm

Well, ladies, the bottom line is that we should not be spending money at stores who hold beliefs we don’t agree with. I myself practice yoga, run, keep up with 2 small children and am a healthy size 12, sometimes 14. I choose to spend my money elsewhere because of the choices that this company makes…I suggest you all do the same. Take your $ to stores you can respect.

Comment by Kristin — January 29, 2012 @ 12:30 pm

I’m a size 12 in Lulu clothes, and I find THEIR size 12 to be more generous than some other size 12s out there. I’m 5’8, size 36GG, and in the high 180-low 190 range after gaining a LOT of weight while pregnant recently. My local store only carries most things up to size 10, even if they’re made in size 12. So, I just don’t go to the store. I don’t hate my body, by any means, but I’m able to recognize that it needs improvement – and not because I’m not able to fit into Lulu clothes, but because I’m not close enough to my optimal health and weight. Also, I understand that being healthy is NOT just about exercise, but about maintaining a healthy weight – and THAT happens with DIET. Ask any doctor about this pesky little number called “BMI” and see what she/he says.

I just don’t understand the outrage about not offering plus sizes. If you don’t fit in the clothes, why are you so desperate to buy them? Lulu is a privately owned company that can make whatever sizes they please, and you are a paying customer who can spend your money wherever they DO make your size. It’s not Lulu’s responsibility to manufacture clothing for every size imaginable. Most brands of any type of clothing in regular sizes go up to 12, at most. Try boycotting more brownies and less clothing companies. Americans are not only overweight in staggering numbers, but self-righteous about it too. Keep working, keep loving your body, and buy clothes that DO FIT YOU! Regardless of size, humility and work ethic are always more attractive than entitlement!

Comment by Margaret — March 15, 2012 @ 2:23 pm

Being originally from Vancouver, I have been a Lululemon fan since it started. My first purchase was a long-sleeved, hot pink, running shirt, which has been through 3 half-marathons, 1sprint-distance triathlon, countless 10km and 5km runs and numerous Volleyball practices. It is a size 14! I am 5″11 and will always be a size 14. I love my Lulu stuff because it has held up so well and it’s still looks great after countless washes. I went to their Halifax store today, with a gift card in tow, ready to spend money. Most of their items were sold out in size 12 and of course I’ve now realized there are no longer size 14′s. I’m not fat, but I could stand to lose 10 pounds. But I’ll still be a size 14! Even at the age of 16, 5″11 and 160 lbs, I wore a size 14! So, I don’t want plus-size, I just want a continuation of the regular sizes! There must be a reason that the size 10′s and size 12′s are always sold out in the stores and online! Wake up Lululemon! All I bought today were socks!

Comment by Heidi — April 11, 2012 @ 7:09 pm

Lulu lemon size 12 I found to be big. I normally wear size 14-16. I have a short torso, very wide hips and large thighs. I usually have to go a size up so pants fit my thighs. I’m 5’7, 175 pounds and I’m fit. I run and bike. When I went to the store the lady said I looked like a size 8. I told her the last time I was that size was when I was 15 years old and I’m 28 now.. To be honest the lulu lemon size 10 fit me perfectly. I believe they are made big so I think any who normally wears size 14 to 16 should try the size 12. I’ve seen women larger then myself wearing lulu lemon… It never hurts to go in a try it on just to see.

Comment by Dawn — April 17, 2012 @ 12:22 pm

I’ve been to three different Lulu stores in the last 48 hours and not one head a size 12. How am I supposed to buy if you don’t carry my size?

Comment by Susan — July 1, 2012 @ 1:51 pm

This is no different than couture only going to 8-10…, I fit in the 12′s but have not always…
The only problem is I only buy online now, as I spend about $3-4k/year here & still get so-so service when in the store!

Comment by Deborah — July 3, 2012 @ 4:08 am

To bad Lululemon does not practice any of this….I read that they will not make larger sizes because they would have to price them higher and they believe larger women just won’t pay the price. That is why I buy all my work out clothes from Athleta….sure the larger size costs a little more AND I PAY IT. I want to look as good and be as comfortable as the next person in Yoga class and all my workouts. Even if I lost all the weight I wanted and could fit in Lululemon I doubt I would buy it just out of principle.

Comment by jaf — July 9, 2012 @ 7:04 am

Lululemon should realize that all of their competitiors carry larger sizes and some plus sizes. They could make so much more money if they only opened up their minds to what size real women are. I am a proud healthy, fit, curvy size 16 women. I just shop at other stores because they carry my size. Oh yeah, and I spend a lot of money on clothes. Wake up smell the coffee!

Comment by Shirley — July 10, 2012 @ 7:18 am

When my fitness level gets to the point where I can fit into LLL clothing I will choose not to purchase them. My decision is based on their corporate attitudes exemplified in posts like this where they espouse acceptance of one’s body yet their actions are plainly contrary to acceptance.

Not carrying sizes for athletic people who happen to be larger than average and then actually choosing to no longer carry the size 14 is indicative of a company who doesn’t care about the health of women at all. All they care about is being the brand you can only wear as a female if you are smaller than average.

What I fail to understand is how so many women use their brand of clothing as motivation to get in shape. “I’ll work extra hard to get small enough so I can have the privilege of wearing Lululemon” IF they don’t want my business now then they don’t deserve my business after I do all the hard work.

As someone who was extensively tested by my doctor I can tell you that it’s entirely possible to be obese on the BMI scale and healthy.

Comment by Crimson — July 17, 2012 @ 6:58 pm

Beautifully written post… love the concept of embracing your body, letting go of shame, etc… However, this sentiment is just not in keeping with Lululemon’s truth. Many of the comments reflect my concerns… As a health-minded woman who is on the road to a fit body, I have been constantly discouraged by Lululemon’s restrictive size range… If all bodies (fit, or getting fit!) are beautiful, and should be celebrated free of shame, then why not make clothes that fit more of us?? Having said that, I wear Lululemon almost daily… it’s great quality, etc… It would just be great if the size range was expanded to include size 14 & 16. I can almost guarantee profits would SKYROCKET!

Comment by Nancy — December 28, 2012 @ 12:02 pm

Hi Nancy,
Thanks for taking the time to share your thought with us. I can completely appreciate that we have guests and athletes in our communities in a variety of different shapes and sizes. While our current size range for women is 2-12, I can share you’d like to see us extend this in the future.
~ Siya
Social Media Educator

Comment by lululemon athletica GEC — December 30, 2012 @ 12:09 pm

I agree with the other comments about sizing. Why only go up to size 12 and the more I look most things only go to a 10. Also this seems only to be an issue with the women’s section as the men’s go to a XXL. Lululemon needs to take a serious look at their sizing.

Comment by Kate — March 14, 2013 @ 9:33 pm

If your gonna post something like this, then why don’t you sell sizes for all women? Your basically saying something but then showing the opposite by what you sell. I will not support a brand that gives off this image. You are trying to make people like your brand but then you are doing the complete opposite, I do not understand at all. Never buying your products.

Comment by Karissa — May 6, 2013 @ 1:35 pm

Just wanted to leave a comment here to let gals know. I am a typical size 14 pant and fit everything in lulu in a 12. It is a body skimming fit but everything is extremely flattering. I’ve just lost 35 pounds and can say that lots of the lulu competitors don’t have anything that’s larger in their lines either for anyone above size 12. I never thought twice about this because it truly is just the hard truth for plus size glas. So as I continue to strive for weight loss, I am very proud to put on my lululemon. I get what these athletic companies are trying to say now that I am more physically fit. It’s time for us all to get active amd practice a healthy well-being inside and out.

Comment by Lulufan — May 12, 2013 @ 4:38 am

” In most situations, size 16 is not a healthy size, and why would a company which supports and promotes health/fitness accommodate people who are not choosing it.- Marie”

Everyone has to start somewhere, I am currently a size 16 (I was a 20)and 5’8″ tall. I swim daily, I do yoga 4 times a week, I lift weights, I use the bike, and the treadmill, I garden & am active in the outdoors. I am not lazy, I am an active person.

Do you know how frustrating it is to go into a store like lululemon, REI, EMS, etc and nothing is in my size? Do you know how demoralizing it can be to be constantly reminded you don’t fit? I have to hunt for work out gear that will fit my lifestyle, I have left stores in tears of frustration because I just want comfortable & stylish work out gear. I don’t want to flaunt my fat, I or bare my skin I just want some nice well fitting work out pants.

Comment by Sophie — May 13, 2013 @ 9:29 pm

Thank you to lululemon for deleting my previous post. Nothing vulgar or offensive but I guess they just didnt like what I had to say.

Laughing at the comments saying anything above a size 12 isn’t athletic. I’m a size 16. I can run a full marathon. Is that not athletic enough for you? When I had an eating disorder and could hardly walk longer than 10 min I sure ‘looked’ great and could fit into a size 8, but I was far from athletic. I’m in better shape now than then.

Lets be real. It isnt about ‘health’ or ‘athleticism’. It is about appearance. If you don’t look a certain way, or wear a certain size, you don’t get to wear lululemon. Plain and simple.

Also, you can have someone be ‘fat’ and wear a size 6. So those of you using size as a gauge for health and altheticism are way off the mark.

Interesting to see if this comment gets deleted too.

Comment by Bof — May 29, 2013 @ 10:54 am

I’d love to have seen this published with pictures of a range of body types. And like many lululemon pictures, everyone pictured here is white. Doesn’t make me, as a brown woman, feel included.

Comment by Dancer — July 24, 2013 @ 11:59 am

Perhaps the reason your sales are lagging is because of your discriminatory approach to body sizes. I am a 14-16 and not once have I set foot in this store because there’s no point. And because of this approach- even if you do carry these sizes in future, I’d rather give my business to someone else, Calgary based or not.

Comment by Christy — July 31, 2013 @ 7:55 am

You tell us to flaunt our curves and be proud of what we were given. HOW can we do that if your store considers a size 12 XL. The “average” size for a woman is 14. This is my problem A lot of people today are undernourished and overfed; but just as many people are undernourished and underfed. Women are starving themselves and working out in over drive to fit into your clothing. All because of a preconceived notion that if your fat your ugly. Well I’ll tell you whats ugly; women are DYING because they want to look good and feel pretty. For those people who can’t afford the newest phone or latest Gucci bag on their income; they will go without proper nutrition, without common necessities just to afford your clothing. All because it doesn’t matter what kind of person you are; all that matters now apparently is how you look with that designer brand name accessory.

In a modern health conscious society you would THINK we would ENCOURAGE and SUPPORT bigger women to loose weight and help them feel pretty. However all that modern society does is tell bigger women your UGLY if your FAT, you NEED to be SKINNY. As soon as they go looking for cute apparel to work out or even go to the gym it turns into; iew what are you doing here. Shouldn’t you be off eating something. In this modern world the only options for a bigger woman to lose weight without all of the fear and hate is; some costly “diet”, going under the knife, or spending an ungodly amount of money to by exercise equipment and tools that they can use at home.

Comment by paige — August 1, 2013 @ 9:44 am

Lululemaon’s marketing practices are simply a symptom of the perpetuation of our sick misogynist society that has a sick, narrow view of what a woman should be. Their very narrow definition of which women Lululemon deems worthy of loving their bodies are those women who are skinny, even if they have eating disorders in order to stay that way. So, go ahead and listen to their hype of self hatred and self loathing and purchase their clothing if that is who you want to be.

Comment by Ann Marie Davis — August 1, 2013 @ 2:37 pm

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