our hoodies, your dad: what you need to know



Getting the perfect fit

We sent out an email this week with education points on how to figure out how our men's hoodies will fit on your dad. We only had room for three main education points in the email and on the home page, so here is the men's hoodies director's cut! I consulted Steve at the Guest Education Centre for the facts about fit and function since he owns and wears both the Full Time Hoodie and the Protagonist Jacket and asked him to add his own first-hand knowledge of the products. His comments are below.

1. lots of room

Our men's hoodies have a more boxy shape than the women's ones you may be used to, which fit quite close to the body. There is more room in the arm, chest, and back areas of our men's hoodies. When wearing the hoodie, your dad should be able to easily move his arms. If it feels tight across the back or chest, try going up a size.

Steve says: The Protagonist Jacket fits much slimmer than the Full Time Hoodie. As a result, most men may find that they are more comfortable dropping down a size in the Full Time because they don't need quite as much room as it provides. However, most guys will probably chose to stick with their regular size in the Protagonist Jacket. For example, I wear a medium in most of our products, including the Protagonist Jacket, but I wear a small in the Full Time hoodies.

2. dads like pockets

Like most of our products, our men's hoodies have well-placed and deep pockets. The Full Time Hoodie has a zippered pocket on the chest for storing dad stuff like coins, toothpicks, or a Tim Hortons gift card.

Steve says: The pockets in the Protagonist Jacket are mesh lined, which allows for breath ability in addition to stash space. The FT Hoodie has a secure 'hook and loop fastener' (that stuff that sticks like a burr to dog fur and makes a scratchy sound) coin pocket which works great for meter money or whatever!

3. won't shrink

Our hoodies are washed three times before the zipper is added, so it will stay flat and won't buckle after washing. Also, Lycra is added to the fabric so you won't have to worry about the size changing or the colour fading.

Steve says: The Protagonist Jacket comes in Classic Sport Grey & Heathered Sky, which are two pretty informal colours that are easy to match with the Chief Shorts or even with jeans. For a slightly dressier look, I'd recommend the black hoodie, because it looks sharp, it's easy to match, and is always popular with the fellas. When it comes to sizes, don't count on them shrinking, because they won't! If it fits in the store it will fit - it's a winner!

4. double-lined hood

The hood is lined with double cotton, which gives it lots of structure and will definitely keep your dad's head warm on chilly evenings.

Steve says: Although the Protagonist Jacket's hood is double-lined, it's still thinner than the hood on the FT Hoodie. It will shape itself to your head even better than the FT hood, so this is the one for guys who like to throw the hood up from time to time.

close up of the full time hoodie

Close up of the Protagonist Jacket.

Steve in the full time hoodie

Steve, our fit expert and GEC educator in his Protagonist Jacket.

full time hoodie from behind

View of the Protagonist Jacket from the back.

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5 Comments »


Thanks for this post – it’s great to hear a man’s point of view for potential father’s day gifts!

Comment by Abbie — June 16, 2009 @ 7:42 pm


What a great article! It’s always good to have a guys perspective when you’re shopping for guy clothes- especially guys hoodies. Thanks!

Comment by guys hoodies — December 23, 2011 @ 9:24 am


Bring back the Pacific Beach Hoodie!!!! I have the classic black and every time I wear it people ask to either buy it off me or where I got it!! It was a true classic hoodie!

Comment by John — September 21, 2012 @ 4:51 pm


When are we (Men) going to see some more color options? and anything like the woman’s Scuba?

Comment by Mario — August 4, 2013 @ 6:42 pm


We see new colours throughout each season and with another season. What colours would you like to see Mario?Hoodies are something we see for both men and women as the weather cools down so think late August through the coldest months. What do you like about the Scuba Hoodie that you’d like to see in a men’s hoodie?
~ Siya
Online Community

Comment by lululemon athletica GEC — August 5, 2013 @ 9:34 am


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